Wal-Mart Sales Lagging
I wonder what Target did if Wal-Mart fell 3.5%?
"Case in point: The average Wal-Mart customer spends 21 minutes in the store per visit, but that customer finds only seven of the 10 items on his or her list, according to Chief Marketing Officer Stephen Quinn. The key to Wal-Mart's sales growth is making it easier for the customer to find that eighth and ninth item. 'Making [the customer] productive in those 21 minutes is critically important,' Mr. Quinn told the Bentonville/Bella Vista Chamber of Commerce on April 4.
It isn't working for Julia Russ, though. The 42-year-old federal contract administrator in Grand Prairie, Texas, visited a Wal-Mart in her city four times last month for groceries, pet supplies, toiletries and paper goods. But she often finds the store crowded and hectic. 'The wait at checkout is getting longer all the time,' Ms. Russ said. 'I may lose patience and pay the difference for my time' to go elsewhere."
Article: http://online.wsj.com/article/SB117880185064598518.html?mod=googlenews_wsj
"Case in point: The average Wal-Mart customer spends 21 minutes in the store per visit, but that customer finds only seven of the 10 items on his or her list, according to Chief Marketing Officer Stephen Quinn. The key to Wal-Mart's sales growth is making it easier for the customer to find that eighth and ninth item. 'Making [the customer] productive in those 21 minutes is critically important,' Mr. Quinn told the Bentonville/Bella Vista Chamber of Commerce on April 4.
It isn't working for Julia Russ, though. The 42-year-old federal contract administrator in Grand Prairie, Texas, visited a Wal-Mart in her city four times last month for groceries, pet supplies, toiletries and paper goods. But she often finds the store crowded and hectic. 'The wait at checkout is getting longer all the time,' Ms. Russ said. 'I may lose patience and pay the difference for my time' to go elsewhere."
Article: http://online.wsj.com/article/SB117880185064598518.html?mod=googlenews_wsj




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